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• © 2011 AutoNation
• Privacy Policy

Privacy Policy
Effective: 11/19/2004

AutoNation.com is committed to respecting the privacy rights of our customers and all visitors to our web site. We take this matter very seriously, and have instituted many policies and procedures to insure that your privacy rights are safeguarded. The following outlines AutoNation.com's privacy policies and details the measures we have taken to protect your privacy, while providing you with a unique and rewarding online shopping experience.

Our Promise
AutoNation.com provides you with a safe, no-hassle method of researching, shopping, and purchasing a vehicle. In this regard, we address the issues of security, full-disclosure, fair and honest pricing, and provide a thorough and specific Privacy Policy.

AutoNationDirect.com, Inc. is a licensee of the TRUSTe Privacy Program. TRUSTe is an independent, non-profit organization whose mission is to build users' trust and confidence in the Internet by promoting the use of fair information practices. This privacy statement covers the site www.autonation.com and subdirectories. Because this web site wants to demonstrate its commitment to your privacy, it has agreed to disclose its information practices and have its privacy practices reviewed for compliance by TRUSTe.

If you have questions or concerns regarding this statement, you should first contact Guillermo Pernas,Privacy Officer by email at PernasG@autonation.com, by phone at (954)769-2347 or by writing him at Guillermo Pernas, Privacy Officer, AutoNation, Inc. 200 SW 1st Ave, Suite 1600, Fort Lauderdale, FL, 33301. If you do not receive acknowledgment of your inquiry or your inquiry has not been satisfactorily addressed, you should then contact TRUSTe at www.truste.org/consumers/watchdog_complaint.php. TRUSTe will then serve as a liaison with the Web site to resolve your concerns.

What information does AutoNation.com collect?
As part of the vehicle research and purchase process, information such as your e-mail address, name, and contact telephone numbers will be requested. This information will be used solely as described below.

When entering information on this web site, it is transferred automatically to AutoNation.com's lead management system called Compass. The Compass system will automatically record the information and send it to an Internet Sales Guide (ISG) so that your inquiry may be answered promptly by a qualified representative near you.

AutoNation.com provides for limited employee access to the Compass system. Compass is a secured application that can only be accessed by entering a valid user name and password. Once you have expressed interest in being contacted, the ISG will respond through a personalized email or phone call.

After the initial email contact, there may be several points of communication between you and the ISG by either telephone or email. At any point in the relationship you have the option of indicating by either telephone or email that you no longer wish to be contacted by the ISG. In this event, the ISG will access the Compass system and mark your customer record as ''closed'', at which time, you are removed from ''active'' status.

If you express interest in financing a vehicle, additional information related to creditworthiness will be requested by AutoNation.com. This credit information will only be used in compliance with applicable federal and state law.

Does AutoNation.com use cookies?
AutoNation.com does, in a limited manner, use a technology called "cookies". A cookie is a small piece of text that you can agree to place on your computer's hard drive. In most cases, you can set your web browser to prompt you when a cookie request is being made from a web page, such as the AutoNation.com web page, and you have the option to accept or not. If you accept or do not reject the cookie, then your browser adds the text in a small file, which will expire in 90-days. Accepting cookies in no way gives us access to your computer or any personal information about you. It is merely a method of storing information to improve your online experience. It will assist us in making your site visit easier and more productive. Technically, cookies are harmless, occupying just a few bytes on your hard drive. Note that personal information is often contained in or linked to a cookie (such as email address, zip code, etc.). The only time that AutoNation.com receives such information is if you volunteer it by typing in the information. The use of the personal information is limited to being contacted by the ISG as described above, or, for obtaining financing if you request.

The following describes how our website uses cookies and how we provide you with a more personalized experience:

Marketing:
We publish special promotions, pricing promises, brand name and various other messages on the internet to help consumers find AutoNation.com. In order to determine which method is most effective, a cookie is used to capture which method was used to find our web site. The information included in the cookie is limited to only the message identifier.

Does AutoNation.com track my visits?
At AutoNation.com, our site may also gather information about which areas of our site receive the most visits and user visit history. This is done by the placement of a cookie on your computer. Additionally, we send site metrics information to a third-party service provider by the use of cookies and web beacons, who then aggregates the captured data. The type of data captured includes; search engine referral, traffic driven by ad banners or other online promotions, how visitors navigate around the site, and the most popular pages. We also track technical information, such as the browser version and operating system of visitors, to deliver a better site design for our visitors. The data is analyzed, generating several different types of reports showing different views on the data collected. We do not capture any information about any individual's use of the site - rather only aggregate data is captured. Our third-party metrics provider is obligated to strict confidentiality restrictions and is not permitted to sell or use AutoNation's aggregate site data for any purpose other than for providing AutoNation with the metrics information. AutoNation, does not share, sell or provide any of this aggregate data with outside companies, with the exception noted above. Furthermore, AutoNation.com does not track where you go on the World Wide Web.

How is email used on AutoNation.com?
A customer provides an email address to AutoNation.com in two instances:

1. Price Quote - if a customer clicks on ''price quote'', an email address is requested. In accordance with various state laws, a specific price quote can only be offered to a unique individual - not to the public at large. In order to provide you with a price quote on the site, you must first identify yourself as an individual by entering your email address.

2. Contact Form - if a customer wishes to be contacted by an ISG, the customer completes a form that includes a request for their email address.

In both cases where an email address is requested, the customer voluntarily submits their email address in order to receive follow up information, a specific price quote, or establish a relationship with an ISG. Each email you receive from us will contain an opt-out link which can be used in the event that you no longer wish to receive communications from us.

Additionally, you can email or call the ISG using the information provided in their first email contact to you.

There are opt-in links on our websites should you wish to receive promotional communications from us in the future. All email communications contain a link that can be used to opt-out from further email communication.

Does AutoNation.com share any information it collects with outside parties?
At AutoNation.com, we consider the information you choose to share with us personal and confidential. We will not rent or sell your name, address, e-mail address, credit card information or personal information to any third party without your permission, except as may be required by law. There are several points within our site that link to third party sites (such as Kelley Blue Book, Progressive Insurance, Experian, Edmunds, ADP, etc.) that may require various pieces of personal information. Each of these sites has their own Privacy Policy governing use on their sites.

Does AutoNation.com provide a way to update or remove personal information?
A customer wishing to change, update, or remove personal information may do so by contacting the ISG either by email or telephone and stating their wishes at any time. The ISG contact information can be found in the initial email response you received from our dealership.

Why are we telling you all this?
Because AutoNation is a firm believer and active participant in consumer privacy, we maintain these policies that give our visitors full disclosure. AutoNation believes in improving the customer's online shopping experience through the responsible and secure collection and usage of customer data.

Your Consent
As a condition to using the AutoNation.com site, we require your approval to collect this data. By visiting AutoNation.com you agree that we may collect and use this information as stated in our privacy policy. If we change our privacy policy, we will post the changes on this page so you are always informed about what information we collect, how we use, and under what circumstances we disclose it.

Changes in this Privacy Statement
If we decide to materially change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

AutoNation.com Security Statement
At AutoNation.com, we've taken important measures to keep the information you share with us safe and secure.

Secure Technology
AutoNation.com uses Secure Sockets Layer (SSL) encryption technology to protect your personal information provided on credit applications and where credit card information is required. SSL encrypts or codes this information as it travels over the Internet, and is then decoded by AutoNation.com and its business partners who facilitate your transactions on this web site.
We do not read personal communications. We do not give out your telephone number, credit card information, or screen names, unless authorized to do so or as required by law.

How do I know when my information is protected?
You can tell if you are using a Web browser that supports SSL if a "key" or "padlock" icon appears in one of the lower corners of your screen (For example, when using Netscape you will see a key; when using Internet Explorer you will see a padlock). When you enter a secure page, the key is "un-broken" or the lock is closed. This means that your communications are now secure, encrypted, and cannot be read by non-authorized sources.
Another sign that you are in a secure transaction mode is a URL that begins with "https:". When you see any of these symbols on your browser, you know that your information is protected and you can interact with the website with confidence.

Security and Applying for a Loan
When applying for an auto loan on the AutoNation.com web site, your credit application is sent directly to the dealership that you have chosen. The credit application is securely collected and transmitted using SSL technology that encrypts your personal information as it travels over the Internet. (Please see our security statement above for further details.)

Privacy and Applying for a Loan
At AutoNation.com, we take your privacy very seriously. We know that information about you and your finances are sensitive. As we point out in the Consent Statement you must read before submitting a credit application, your credit application is submitted to the certified AutoNation.com dealership of your choice. Only duly authorized and qualified personnel at the dealership have access to your credit application. We will ask you for your contact information, such as name, address, phone, and email address; your financial information, such as monthly income, amount of debt, monthly rent or housing payment; and sensitive information such as date of birth and social security number.

By submitting your credit application, you are giving consent to the authorized AutoNation.com dealership selected at the beginning of the application process to investigate your credit and employment history. A credit report may be obtained, in connection with this application, for a renewal or extension of credit for which application was made. Upon request, you will be told if a credit report(s) was/were obtained, and given the name and address of the credit reporting agency(ies) providing the report(s). Your credit information may be shared with third party lending institutions, which have a business relationship with the dealership that you have chosen for the purpose of providing auto loans.

Once you have completed and submitted the credit application, you will be presented with a "Thank You" page, which discloses the address and phone number of the dealership that you have chosen. It is suggested that you print this page by pressing the print button on your browser. In the event that you have any questions or concerns regarding your credit application, please contact the dealership and ask for the Internet Sales Manager.

Information We Collect
We collect nonpublic personally identifiable information about you and other applicants for many reasons, including to help identify you, evaluate your application, service and manage your Lease or Loan (''Account'') and broaden our relationship with you (such as by offering you products or services that you may find valuable). We collect this information from a number of sources, including the following:

• Information provided by you on Account applications and other forms, including identifying information such as address, telephone number, e-mail address, social security number, date of birth and credit information such as income and employment.
• Information obtained through your transactions and relationships with us, our affiliates and others, such as items purchased, payments, payment method, and information provided on customer service and collections calls.
• Information provided by credit bureaus and similar companies, such as your account and payment history with other lenders. We may receive a copy of your credit report and all financial information contained therein.
• Information provided by other third parties, such as demographic firms, in connection with marketing programs.
• Information obtained online, including from "cookies" (small pieces of data stored by your Internet browser on your computer) or other technology that may be used to remember passwords for you, to track your website usage with us, and to provide you with customized content, among other things.

Information We Share With Others
We may use and share all of the information described above, subject to applicable law, with the following (these examples are not intended to be all-inclusive):

• Service Providers - We provide information to third parties (including our affiliates) to assist us in servicing Accounts, like preparing billings statements and promotional materials, administering and enforcing our Accounts and responding to customer inquiries. We also may use marketing firms, such as modeling companies, to assist us in our own marketing efforts. Any of these third-party service providers may use customer information to perform contracted services at our request. When creating a service appointment on any of our websites, your personal and vehicle information will be collected in accordance with the privacy policy stated by ADP. Their privacy policy is available at : www.dealersuite.com/DSHome/Main/privacyPolicy.jsp. Upon collection, ADP will share all collected information with us so that we can complete appointment scheduling.
• Our Affiliates - Our affiliates are other companies in the AutoNation, Inc. corporate family. In addition to using affiliates to perform services in connection with your Account, we may provide information such as identification, transaction and experience information, to AutoNation, Inc. owned automobile dealerships with your consent.
• Others - We report sale information, such as credit limit, balances and payment information, to credit bureaus. In addition, we may buy and sell assets, lines of business and/or Accounts. When this occurs, customer information generally is disclosed to bidders and is one of the transferred business assets. We also disclose information about you to third parties in certain other circumstances, as permitted by law.

Legal Disclaimer
We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site.

Our Security Procedures
The security of customer information is very important to us and we take a number of steps to safeguard it. We maintain physical, electronic, and procedural safeguards that comply with federal standards to guard non-public personal information about you. We limit access to personal and account information to those employees and agents who assist us in providing products and services to you. Employees who fail to follow our established standards are subject to disciplinary action. We also require third parties to whom we disclose nonpublic personal information to adhere to this Privacy Policy and to establish information security procedures.

How This Policy Applies to You
This policy applies only to consumers and/or customers who apply for and/or receive financing for personal, family or household purposes. The examples contained in this Privacy Policy are illustrations only, and are not intended to be all-inclusive. If you become an inactive customer, or if we close or suspend your Account, we will continue to adhere to the privacy policies and practices described in this notice to the extent we retain information about you. We may amend this Privacy Policy at any time, and we will inform you of changes as required by law. You may have other privacy protections under state laws and we will comply with applicable state laws when we disclose information about you. This Privacy Policy replaces our previous disclosures to you about our information practices.

Contact Us
If you have any questions or suggestions regarding our privacy policy, please contact:

Guillermo Pernas
Privacy Officer
AutoNation, Inc.
200 SW 1st Ave, Suite 1600
Fort Lauderdale, FL 33301

Email: privacyofficer@autonation.com
Phone: (954)769-2347